Khora
Laura Werup is the Programme Manager for Creative, Research and Innovation projects at Khora. She is an expert in conceptualizing new cross-functional projects, securing funding, and implementing initiatives experimenting with immersive media and extended reality (XR) in partnerships with artists, industry partners, healthcare professionals and researchers to build new use cases and test results. Laura’s work builds on her past experiences as a media and technology consultant, where she served clients from big pharma to UN agencies and governments across Europe, Asia, Africa, and the Middle East on developing new strategic frameworks, policy initiatives, impact measurements, communication strategies, and technical applications to bring stories and culture closer to audiences. Laura holds an MSc. in International Business & Politics from Copenhagen Business School and has pursued independent literature studies at Paris-Sorbonne. She cares deeply about the power of creation and how it can build connections, communities, and knowledge across borders and disciplines.